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TV Coins

graphic pack | visual identity | motion graphics


TV Coin is a white-label, no-code platform that turns watch-time into real value, redeemable through retailers while fully adapting to each brand’s identity.
As part of the company’s rebrand, the film needed to capture this idea quickly and clearly, in a way that feels simple, human, and engaging


We created a visual language that merges clarity with warmth: a black-and-white graphics echoing the “white-label” concept, brought to life with light, shadow, and a homely feel. The brand’s orange coin became the key motif, weaving throughout the film with energy and playfulness. The result is a sharp, fluid explainer that keeps the idea sharp, light, and easy to get.

Credits:

TV coins
Creative Studio - Liron and David
Directors - Amit+Ruja
Design & animation - Amit+Ruja

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